I’ve been noticing KISSinsights windows popping up on various sites that I visit. I’m not a fan. Why? It’s just another popup window I am determined to dismiss. Sure, it’s a pretty popup window and it appears at the bottom of the window, not right in my face as I’m trying to read something. But still, it’s a distraction.
I get why it’s there. I get the approach. But what I don’t get is why I should participate. What’s my incentive? I don’t mean to sound harsh but if you want to take my attention away from the reason I came to this web page, you’d better make it worth my while. OK, all it requires is for me to either make a selection and hit the SEND button or simply minimize the window. Sure, but again, what is my incentive? How am I helping exactly? And if I minimize the window, is it just going to appear again when I visit another page on the site or revisit this particular page?
